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Sons is a men's hair loss platform that combines the proven basics — finasteride and minoxidil — with a curated selection of complementary products like DHT-blocking shampoo, biotin supplements, and derma rollers. While less well-known than Hims or Keeps in the U.S. market, Sons has built a loyal following by offering personalized plans and transparent pricing. Their approach is practical: give men clinically-backed treatments, pair them with supportive products, and make the whole experience simple.
What We Like
- ✓Comprehensive plans that pair prescriptions with supportive products
- ✓DHT-blocking shampoo is a useful add-on not offered everywhere
- ✓Transparent pricing with no hidden costs
- ✓Derma roller option can enhance topical treatment effectiveness
- ✓Clean, modern brand experience with helpful educational content
Points to Consider
- ✗Less established brand recognition compared to Hims, Keeps, or Ro
- ✗Primarily UK-focused — availability varies by region
- ✗No compounded combination topical formulas
- ✗Limited to men's hair loss only
- ✗No video consultations — evaluations are photo and questionnaire based
Key Highlights
- Personalized plans based on Norwood scale hair loss classification
- DHT-blocking shampoo complements prescription treatments
- Trichologist-designed treatment protocols
- Derma roller option for improved minoxidil penetration
Pricing Overview
Finasteride
Generic finasteride 1mg daily. First-line DHT blocker for male pattern hair loss. Monthly auto-refill subscription.
$19/mo
Minoxidil 5%
Topical minoxidil solution for daily scalp application. Promotes blood flow to follicles and stimulates growth.
$22/mo
Complete Treatment Plan
Finasteride + minoxidil + DHT-blocking shampoo + biotin supplement. The full toolkit for fighting hair loss.
$45/mo
Ultimate Plan
Everything in the Complete Plan plus a derma roller for enhanced topical absorption and scalp stimulation.
$55/mo
How It Works
Tell us about your hair loss
Complete a short online consultation covering your hair loss pattern, how long you've been losing hair, your medical history, and what you've tried before.
Get a personalized plan
A registered doctor reviews your case and builds a treatment plan tailored to your stage of hair loss — from early thinning to more advanced recession.
Receive your treatments
Your medications and products are shipped in discreet packaging with free delivery. Everything arrives together so you can start your routine immediately.
Track and optimize
Take progress photos and check in with your doctor periodically. Your plan can be adjusted — adding treatments or changing doses — based on how you're responding.
The Bottom Line
Sons is a solid choice for men who want a no-fuss, all-in-one hair loss plan. The combination of prescription medications with DHT-blocking shampoo and a derma roller option gives you more tools than a basic generic finasteride subscription. While the brand is less well-known than the major players, the treatment fundamentals are the same, and the pricing is competitive.